MercatoFirst

The need

Football agents juggle huge address books, dozens of negotiations at once, and very short windows of opportunity (contract expiries, transfer windows). Existing tools are either generic and cold (HubSpot and co) or simply don't exist.

What we actually do

• An address book continuously enriched from several sources.
• A pipeline with contract-expiry alerts at the right moment.
• Personalised outreach over WhatsApp, where agents actually work.